[:en]A company’s digital transformation should reflect its outlook to the outside world and mirror its philosophy and behaviour. Companies that have fully grasped the importance of this have a well researched website that effectively answers the potential questions and needs of their customers. [:]
[:en]Technology is rapidly becoming an integral part of the classroom and our children’s education. Children are increasingly using tablets and other digital appliances and coding is becoming part of the national curricula around the world. Artificial Intelligence and Virtual Reality are not only changing how our children learn but also how their teachers teach.[:]
[:en]Some retailers are already adopting AI technologies in order to survive in our increasingly digitized world. AI allows them to create increasingly personalized experiences and create tailor made products at the right time. AI is empowering retailers to create truly personalized experiences and automate the time-consuming tasks they face everyday.[:]
We keep on hearing about blockchain technology and how it will revolutionize databases; how it is the backbone of a new type of internet. But, what exactly is this technology and what’s all the fuss about? Information on a blockchain exists as a shared database. This database isn’t stored on any central or single location….
As Artificial Intelligence enters every aspect of our lives, not only does the consumer become more digitally educated but also increasingly demanding and less trusting. Large European and US ecommerce brands such as Amazon have realized the “demand” for more AI and are using it to boost their sales. Through AI and Machine learning technologies…
2017 saw many discussions about the development of Artificial Intelligence, Machine Learning and Conversational Systems. As we enter 2018, the advancements of technology and its applications will see many changes and they will gradually be applied more and more into businesses. Thanks to the development of Deep Leaning, neural networks and Natural Language Processing Machine…
The Data Points Less Travelled : Travelling is Discovery; Why Should Booking It Start Any Different?
According to a recent Tripadvisor survey 32% of consumers would spend more on travel than in 2015. Meanwhile, MMGY Global found that six out of 10 millennials would rather spend money on traveling than acquiring material goods. Hence, the demand for travel services is growing and it is growing by those who are the most…
New digital tools offer companies the opportunity to turn the flow of available data into actionable knowledge and create effective customer journeys.
Until recently most hotel bookings, transactions and administrative tasks were conducted manually. In this context revenue managers had to collect, review and analyze numerous data sets each time a room rate needed to be updated and then calculate the ideal rate based on those variables. This presented a time consuming task that meant that rates could not be updated as often as they should. Meanwhile, the creation of Online Travel Agencies otherwise known as OTAs meant that large quantities of data became available and the task of manually executing pricing decisions became impossible.
Until recently revenue managers had to collect, review and analyze numerous data sets each time a room rate needed to be updated and then calculate the ideal rate based on those variables.